The Ideal (Photoshopped) You

There's no debating that we see A LOT of photoshop images these days. It seems that every person on a magazine cover has been photoshopped to some degree. But do they wholeheartedly approve of what's been done to their image? That's up for some debate.

That's what I find interesting about the work of Scott Chasserot. He created the ideal version of 14 subjects. How did he decide what was "ideal"? By consulting the subjects themselves. He spent hours in Photoshop with these images, evidently making a wide range of versions. He then showed these versions to the subject of them and determined, by monitoring brain waves, which version got the most positive response.

I find it interesting that every "ideal" varied noticeably from the original. Did no one prefer their real face as what they were most happy with?